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Building Personality into Food Storage

Industry

Sustainability

Sustainability

Client

Stohr

Stohr

Timeline

3.5 Weeks

3.5 Weeks

Services

Branding

Branding

Main Project Image

Background & Challenge

Background & Challenge

Background & Challenge

Stohr is a Singapore local brand that creates an alternative to way to pack, take away and store your food or other items.

https://www.instagram.com/stohrthings/

Opportunity

Opportunity

Opportunity

Full Branding branding project

  • Brand and logo creation

  • Ideating and crafting brand message

  • Brand guidelines.

Approach

Approach

Approach

Understanding the brand

At Stohr, we want to make a dent in the universe. "If humans were to cease to exist, flora and fauna would flourish", this is something that is always in the back of my mind and has consciously driven the decisions I make in life. As we start to become more aware as a society, humans are exploring ways to decrease their footprint and give back. This has not been easy though, we are creatures of habit and comfortability is a pit that is hard to climb out of. Stohr wants to re-wire humans and show how seamless of a transition it can be to lead a sustainable life. Let's live in a world that we are proud to be in and one which future generations can be thankful for.

Design Exploration of logo

Outcome

Outcome

Outcome

Key Learning

Key Learning

Key Learning

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